Toyota Fuelcell
Role:
Graphic Design
Motion Design
Toyota has been working on their compact fuel cell modules over the years. The brief was to create an identity following a strategic alliance with Caetano Bus in December 2020 and which can also sit across the variety of large scale vehicle applications.
The stacked fuelcell became the prominent graphic forming
the E’s and adding the motion to bring to highlight the self fast charging aspect of it, the motion assets was used for social and press release.